Lunar Media
Open for demosPhonk labelbrazilian phonk
Lunar Media is a Brazilian label working the montagem end of phonk, where Brazilian funk meets distorted 808s and pitched vocal chops. That is a specific and currently very live corner of the genre, and Lunar sits inside the local scene rather than observing it from outside. Their tagline, "Elevating artist to new lunar heights, always", is ordinary. What is underneath it is not.
The distinguishing thing is that Lunar publishes like a trade magazine. Their site carries long form pieces aimed at producers rather than at fans, on avoiding takedowns as a phonk and remix producer, on the marketing tactics phonk artists are using to go viral, on where AI sits in beat production, plus artist profiles of their own people. Very few labels at this size write anything at all, and the ones that do are usually trying to build a scene around themselves rather than just a catalog.
The roster carries real weight in the Brazilian market. DJ Samir, who is credited as producer and A and R at the label rather than only as a signed artist, is reported in the millions of monthly Spotify listeners, and DJ Javi26 is in the same range. Their playlists are the other half of the operation, with a top funk and phonk list in the six figures of saves. Names that recur across their own posts include MXZI, DJ Zarek, DJ DUDA and LUNxdiE.
Their playlists on Spotify
and 54 more on their profile
What we know about Lunar MediaPRO
From our own releases, the playlists themselves and producers' numbers.
2 posts from their Instagram and Discord lately, with Pro: releases and plans as they post them.
Pro opens every tab here, on every label that has them.